Disney Digital x DXD, Babybel Brands
Hocus Pocus 2 x Babybel
DCW and Babybel fed the excitement leading up to the Disney+ release of Hocus Pocus 2 with a series of social-first animated gifs celebrating everyone’s favorite witches! Each gif featured a different licensed Babybel product and a fun zap of magic. Content ran on Disney-managed social handles both organically and to targeted audiences.
