by
Disney Advertising
Aligning with Disney content is a spooktacular way to reach consumers before and during the Halloween season. Take a look at how Disney and Hulu Viewers* plan to celebrate this holiday and how ads make an impact on consumers.
of Disney viewers celebrate Halloween
Whom they celebrate with:
Children (62%)
Friends (55%)
of Disney viewers are likely to
order food for delivery on Halloween.
Of those ordering food,
92% anticipate having pizza
delivered for their spooky night.
of Disney viewers watch Halloween-themed TV and movie content
of Disney viewers are favorable towards Halloween ads

of Hulu viewers are
familiar with Huluween
hours of Huluween titles
were watched last year
of Hulu viewers tuned into a specific Huluween title.
(Strongly/Somewhat Agree)
Join the thrill with Halloween-themed tentpoles like Huluween and Freeform’s 31 Nights of Halloween.
Lean into Halloween-themed ads
for a spooky viewing experience.
Show how your brand helps viewers have a scary-good time with family and friends.
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
Disney Advertising
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New York, NY 10013