SVP, Sports Streaming and Brand Solutions
“It’s not only about what’s happening now—it’s about where consumers are headed. That’s why multi-year partnerships matter.”
SVP, Entertainment and
Streaming Solutions
“What we’re hearing from CMOs is clear: they want to get closer to content, maximize the moment, and show up live.”
Reach audiences with unskippable, unmissable, and unmatched content.
8 of 15 Top Specials of the year
34% of all sports viewing happens on espn and abc
68% of Women’s Sports are on ESPN and ABC
Dancing with the Stars (#1), American Idol (#3) and The Bachelor (#10)
Sources: Specials: Nielsen (NPower, NPM), 1/1/24-12/31/24, A18-48; Sports: Nielsen Media Research, P2+; Social: Talkwalker SCR; Jan 2024-Dec 2024. Women’s Sports: Nielsen Media Research, June23-May24.
Powering live moments 365 days a year.
Sources: Multiple; see bottom of the page.
COMING in 2027
Live events to plan ahead for.
Over the last 9 years,
the average CFP sponsor saw increases in impact of sponsorship:
Source: rEvolution, CFP Sponsorship Research.
Activate with Disney
Capture highly engaged audiences in edge-of-your-seat moments.
Capture highly engaged audiences in edge-of-your-seat moments
A suite of measurement solutions that allow you to measure the impact of your campaign.
Connect with your Disney Advertising lead for more information.
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
Disney Advertising
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New York, NY 10013