Disney combines storytelling, streaming-first technology, and data to deliver real business results for advertisers and unforgettable moments for consumers.
On May 13, the power of the Disney Portfolio was brought to life at our 2025 Upfront event. Disney dazzled the audience with an unforgettable line-up of first look reveals, celebrity star power, and headline-making moments.
Stay tuned for news and announcements surrounding the stage.
THE WALT DISNEY COMPANY
“That’s where the REAL magic happens. The combination of our world class portfolio of brands and platforms, with our global streaming ad technology.”
RITA FERRO, PRESIDENT, GLOBAL ADVERTISING,
DISNEY
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
Disney Advertising
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