 
															Disney is the ultimate holiday destination where audiences come together to celebrate with timeless holiday classics, must-see streaming exclusives, and the biggest live sports events across our unrivaled streaming and linear platforms.
Home Alone on Disney+ was the #1 Holiday-Themed Movie 
of December 2024
2 out of the top 5 titles in December 2024 were Holiday-Themed
Source: Nielsen(NPower/RF Report, 10/1/24-10/31/24 & 12/1/24-12/31/24, 1-min qualifier, data is L7; Linear based on Program Schedules inclusive of Broadcast, Cable, Syndication excluding 4 Sports Type Codes; Streaming based on Time Period Schedules for Disney Plus/Hulu SVOD; Nielsen Ratings Analysis Program Report – L+SD – Streaming Meter – December 2024 based on viewers A18+.
Source: US Census Bureau and National
Retail Federation, 2024
Source: US Census Bureau and National
Retail Federation, 2024
 
															Available in Direct IO, Programmatic, and Disney
Create seamless screen-to-shop
experiences with eye-catching product
carousels and QR codes that drive viewers
one step closer to checkout.
 
															Available on Streaming
Direct shoppers to the retail location
nearest them to shop the latest holiday
finds up close and in person.
 
															New! On Disney+
 
															To build deeper connections and lasting favorability with consumers
Disney Holiday Partnerships put your brand in the holiday spotlight.
Viewers said sponsored content made their opinions of Disney Holiday programming more favorable.
Partners with holiday-themed ads drove stronger down-funnel results.
Source: Latitude, Holiday Study, December 2024
 
															 
															Go beyond the traditional :30 and turn inspiration into action
Drives deep alignment with Disney IP to extend reach
Creating moments that move fans and amplify brand impact.
Cultural Power that Converts
Precision-based audience solutions
Lives everywhere the content lives
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
Disney Advertising
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