Tuesday, May 12th
Disney is where the most passionate fandoms come to life.
From sports to live specials, entertainment and beyond, discover how our stories evolve
from content into cultural moments, across generations and around the globe.
with a content everywhere and sports 365 approach
Library of
Fan
Favorites
Live
Cultural
Moments
Trusted News & Highlights
Biggest Sports
Rights
Franchise-Driven
Hits
Deep Local
Connection
start your streaming strategy with disney to effectively reach all your audiences in one place
Over 50% of new Disney+ subscribers
Are Choosing The Ad-Supported Service
36%
59%
Of sports streamers choose ESPN+ more than any other sports platform
you can now access fubo advertising inventory through disney advertising.
with a content everywhere and sports 365 approach
Library of
Fan
Favorites
Live
Cultural
Moments
Trusted News & Highlights
Biggest Sports
Rights
Franchise-Driven
Hits
Deep Local
Connection
start your streaming strategy with disney to effectively reach all your audiences in one place
Over 50% of new Disney+ subscribers
Are Choosing the Ad-Supported Service
36%
59%
Of sports streamers choose ESPN+ more than any other sports platform
you can now access fubo advertising inventory through disney advertising.
35% of Sports Impressions
58% More time-spent with ESPN vs. any other sports portfolio
100MM Watching ABC specials yearly
#1 In all day parts across our 8 owned ABC stations
the biggest live events are here
Built for how fans watch today and connecting 178MM fans across every moment, every month.
Smarter reach at scale
Powering
(AND MORE)
Automation via
DSPs Activated
driving your success forward across any kpi
gain deeper insights, access unrivaled storytelling and unlock measurable outcomes that deliver on your business goals
Activate Your Way
From turnkey to custom — choose the approach that fits how you want to reach your audience.
Contact Your Disney Advertising Representative
For More Information.
51BHours: Nielsen, L7, excludes sustainers, TV w/ Digital, July 2024 – June 2025.
50%: Antenna, US Only, February 2026, excludes wholesale subscriptions.
36%: Nielsen, January – December 2025 average month (Nielsen Dates), L7.
59%SportsFans: Source; Luker on Trends Sports Poll, 2024.
58%TimeSpent | 35%Impressions: Nielsen Big Data, Panel, L+SD, Oct24-Sept25.
100MMViewers: Nielsen (NNTV/Updated Big Data), 11/25/24-11/23/25.
#1 News: Nielsen Live Same Day average quarter hour impressions (1/2-11/30 2025 Panel + Big Data).
#1 Entertainment Media Portfolio: Nielsen (NPower/Panel/Streaming Meter), Oct’25 / Nov’25 / Dec’25 Monthly Average.
#1 Most Engaging Social: ListenFirst, Brand Set Ranking Report,Base A18+.
7.2MM: Megaphone 2025 YTD.
40%AnticipatedContent: Box Office Mojo; Whip Media.
178SportsFansMM: NMI. Jan24-Dec24.
Provensuccess: Lucid Hulu/Disney Benchmarks, February 2024.
DATA FEATURED IN THIS PAGE IS INCLUSIVE OF PREMIUM AND AD-SUPPORTED VIEWING.
ADDITIONAL SOURCES AVAILABLE UPON REQUEST.
