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Category: News

Disney’s DRAX and Amazon DSP Team Up for Smarter Ad Buys 

Exclusive: Inside Disney’s Plans for the 2025 Cannes Lions 

Disney’s Power Players Dominate the 2025 Upfront as Storytelling and Innovation Stand Front and Center

New Direct-to-Consumer Offering to be Singularly Branded ESPN

Disney Ad Sales Chief Rita Ferro: Sports, Storytelling, & Technology Come Together at Scale for Upfront

Inside Disney’s ad playbook as streaming becomes ‘core growth platform’

Disney Finds Its Reality Sweet Spot on Streaming

Disney TV Studios Chief Eric Schrier On Big Fox Animation Deal, Global Originals Strategy, ‘Buffy’ & Other Reboots, Backend Model & Filming In L.A.

Disney’s head of addressable advertising on the future of AI in TV and more

Disney Advertising Expands Global Addressable Connections, Rooted In Insights & Automation

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