Your Home
for the Holidays

Disney is the ultimate holiday destination where audiences come together to celebrate with timeless holiday classics, must-see streaming exclusives, and the biggest live sports events across our unrivaled streaming and linear platforms.

Unwrap the holiday season ahead

Delivering

Premium Holiday Content

to over

256m Viewers

ON ALL PLATFORMS DURING THE HOLIDAY SEASON

#1 Movie

Home Alone on Disney+ was the #1 Holiday-Themed Movie
of December 2024

Holiday Hits on D+

2 out of the top 5 titles in December 2024 were Holiday-Themed

Source: Nielsen(NPower/RF Report, 10/1/24-10/31/24 & 12/1/24-12/31/24, 1-min qualifier, data is L7; Linear based on Program Schedules inclusive of Broadcast, Cable, Syndication excluding 4 Sports Type Codes; Streaming based on Time Period Schedules for Disney Plus/Hulu SVOD; Nielsen Ratings Analysis Program Report – L+SD – Streaming Meter – December 2024 based on viewers A18+.

Capitalize on the

Holiday's Biggest
Spending Moments

Driving Brand growth
and maximizing brand impact

Consumers Spent

$ 0 B

in the 2024 holiday season

Source: US Census Bureau and National
Retail Federation, 2024

Disney Reaches

0 %

of Holiday Gift Givers

Monthly

Sources: NMI / MRI Simmons fusion, Oct’24-Dec’25 Average. A18+

Consumers Spent

$ 0 B

in the 2024 holiday season

Source: US Census Bureau and National
Retail Federation, 2024

Disney Reaches

0 %

of Holiday Gift Givers

Monthly

Sources: NMI / MRI Simmons fusion, Oct’24-Dec’25 Average. A18+

Activate Shoppers this season

Seamless Screen to Shop Solutions

Scan to purchase

Available in Direct IO, Programmatic, and Disney

Create seamless screen-to-shop
experiences with eye-catching product
carousels and QR codes that drive viewers
one step closer to checkout.

Dynamic Store Locator

Available on Streaming

Direct shoppers to the retail location
nearest them to shop the latest holiday
finds up close and in person.

Pause+

New! On Disney+

Turn pause breaks into shoppable moments and invite audiences to explore gift ideas or holiday deals in a full-screen, interactive experience.

Make your brand

Part of the Holiday Season

To build deeper connections and lasting favorability with consumers

+ 0 %

Unaided Ad Awareness

Disney Holiday Partnerships put your brand in the holiday spotlight.

0 %

Holiday Programming more favorable

Viewers said sponsored content made their opinions of Disney Holiday programming more favorable.

+ 0 %

Brand
Lift & Impact

Partners with holiday-themed ads drove stronger down-funnel results.

Source: Latitude, Holiday Study, December 2024

Holiday Partnerships

Put your brand centerstage

We create powerful brand partnerships that connect with audiences alongside their favorite holiday content, bringing brands to the heart of seasonal moments through high impact solutions.

Be a part of

Disney holiday magic