Welcome to Disney’s Media Kit. Any placement of advertising on the Disney web properties, including Disney.com, Disney Channel, and Disney XD is subject to the attached terms, guidelines, ad and technical specs.
The Disney sites are compliant with the IAB Universal Ad Package, Rich Media Creative Guidelines and Digital Video Ad Format compliance programs.
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
Disney Advertising
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