National Geographic, Hulu, Mazda

Tasting Wild x Mazda

To help Mazda launch the new CX-50, Nat Geo CreativeWorks created Tasting Wild, a multiplatform series. In each of the five episodes, renowned chef Melissa King explored a different destination with a Nat Geo Explorer, seeking ingredients and inspiration to make a new recipe based on that place. Hero episodes with organic integration found massive success on Hulu and YouTube, with IG Reels, IG Stories, TikToks, articles and more on Nat Geo’s platforms. Watch the full series here.

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