An Addressable Portfolio that Exceeds Industry Standards
Source: Lucid Hulu/Disney Benchmarks, July 2023 (74 campaigns)
You can’t find anywhere else
Over
Storytelling Excellence That Drives Viewer Engagement
Global
Disney+ Is Delivering the Biggest Franchises Across the Globe Throughout 2024
Disney+
5.2M
of Adult Audience is 18-49
Highest Composition vs Major Streamers
Nearly
2/3
Hulu
espn
2/3
Access the power of live with the largest portfolio of sports rights and leagues
Source: Oct ’22 – Sep 2023, ListenFirst, ESPN Digital Video: comScore Video Metrix, Sept22-Aug23 (STN Video).
Enhancing Our Offering with Advertisers in Mind
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
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