Brand Pillars
Storytelling
Innovation
Quality
Our Diversity and Inclusion Commitment
Stories are better when the storytellers represent the vast experiences of the people who will hear them. At Disney we have the opportunity and the responsibility to create authentic, unforgettable stories, experiences and products that capture the imagination of generations of people around the world. We are committed to doing that in a way that counts everybody in.
Disney+ features content from Disney, Pixar, Star Wars, Marvel Studios and National Geographic. Disney+ users have access to more than 500 movies and 7,500 episodes of library television content.
Disney Digital
Disney Digital is a source of everyday magic and provides brand partners with unparalleled social reach and engagement. With 550+ Brand, Franchise, and Character handles, we are the premiere digital destination for kids and families!
global fans & subscribers across all social handles
in TikTok video engagement vs YAGO
social video views
monthly social engagements
Disney Channels are
with Girls 6-11 for the 53rd straight quarter
for 37 straight quarters with Kids 2-5
Disney Channel gets YOU and it gets TO you through storytelling that is surprising, honest, and funny.
Disney Junior brings to life magical storytelling that makes you feel something in your heart, featuring beloved characters.
Disney XD energizes through unexpected, comic, and
DisneyNOW is the primary digital home for Disney-themed games and select content related to the Disney Channels.
Source: ListenFirst, 4/1/21-3/31/22, Metrics based on DATG Ad Sales-The Walt Disney Company TV + Publishing + DDN + Hulu Rollup inclusive of internal IG Video Views; Rank based on LF// Media Conglomerates > Film + TV + Publishing Roll-up
Source: comScore Video Metrix Multiplatform, April 2020 – March 2021 & April 2021 – March 2022, Monthly Average, Video Type: Content.
Source: NMI, Apr 2021-Mar 2022, Total Universe A18+, L7.
Source: ListenFirst through 3/31/22.
Source: comScore Media Metrix Multiplatform, June 2020 – May 2022, Monthly Average, Disney Digital [M], Desktop P2+/Mobile 13+
Source: Nielsen, Program Based Daypart Total Day, L7
