“We ARE the driving force of the industry, marrying the best content with the smartest, most efficient and effective technology, so we transact, smarter, faster, and measure accurately across all metrics and KPIs.”
World-Class Storytelling and Creativity
Disney creates deep personal connections through content that wins the hearts and minds of millions every day and lasts a lifetime.
Power of Live
Beloved Franchises
Creative Excellence
#1 Media Portfolio
Reaching over 239M consumers every month
#1 in Time Spent
With TV across linear, SVOD and AVOD viewing for Adults
91% Multicultural Reach
Providing scale across diverse audiences critical to brands
13 Billion+
Social engagements across TWDC
Sources: NMI Jan22-Dec22 monthly avg; Total Universe 18+, L+7. Nielsen NPower L7 Total Day Viewing includes all nationally measured networks (not including syndication). NMI, Monthly Avg Jan’22 – Dec’22, L7, Multiplatform Reach Across Competitive Portfolios. ListenFirst, Time Window Comparison Classic Reporting 3.1.2022-4.19.2023; [DAS] TWDC Total Social Roll-Ip& [DAS] ESPN Social Accounts.
Authority in Tech & Innovation
Automation. Activation. Data. Measurement. Streaming.
Disney’s world-class content is matched by our industry-leading technological innovation which helps us bring stories to life and connect your brands message with our audiences. It’s one of the many reasons we joined the ranks of Fast Company’s World’s 50 Most Innovative Companies of 2023. As we build toward an addressable, automated future, we’ve created and invested in an Unrivaled depth and breadth of solutions for your brand across the entire Disney portfolio.
“Disney has managed to do right by Mickey, Iron Man, Luke Skywalker, and all their friends.”
Your Streaming Connection
Disney is a leader and innovator in streaming delivering a diverse portfolio of ad-supported content and solutions to reach and engage viewers and drive outcomes for your brand.
Powerful Trifecta of Streaming Platforms
112M Monthly Ad-Supported US Viewers
101M Monthly Viewers
29,000 Live Events
235M Subs
Across Disney’s global streaming platforms
#1 in Time Spent
With Disney+ and Hulu SVOD viewers watching more hours per week than competitors
+40% Incremental Reach
By adding streaming audiences to linear
Sources: Nielsen NPower Streaming Meter; R+F Time Period Report based on 1 minute viewing qualifier, 4Q22 9/26/22-12/25/22, monthly average, P2+). Nielsen Streaming Platform Ratings, Streaming Meter, 4Q22 weekly average (9/26/22-12/25/22), Hulu SVOD and Disney+ combined. SVOD Services Only – Weekly Average. Disney Earnings Call, 4Q FY22. Nielsen NPower, P2+ Monthly Average 4Q22 Analysis of National and Streaming Meter. Comscore Custom Ad Supported report, August 2022. Hub Entertainment Research, March 2022 ESPN Programming.
unrivaled sports access
Disney is a leader and innovator in streaming delivering a diverse portfolio of ad-supported content and solutions to reach and engage viewers and drive outcomes for your brand.
171M People Every Month
Across linear and digital properties
#1 Digital Platform in Sports
6.3B minutes spent every month
33% of All Sports Minutes
Are owned by ESPN and ABC
171M People Every Month
Across linear and digital properties
#1 Digital Platform in Sports
6.3B minutes spent every month
33% of All Sports Minutes
Are owned by ESPN and ABC
Sources: NMI, Oct 2021 – Sept 2022 Monthly Average, Total Universe, A18+ L7. Comscore Media Metrix Multiplatform, Desktop 2+ / Mobile 13+ through Jan – Dec 2022. Nielsen, 2022, L+SD, P2+ and P18-49, b’cast and cable networks.
